Where commerce leaders talk strategy
Let's Talk eCommerce is the region's home for high-level digital commerce strategy. We go past the theory to feature the founders, CXOs and technology leaders building retail and eCommerce across the UAE, Saudi Arabia, the wider GCC — and now Africa. Candid conversations on what it actually takes to launch, scale and stay profitable in these markets.
Audience figures are the show’s own, as published by Let’s Talk eCommerce.
Two regions, one conversation
The Middle East and Africa are writing the next chapter of global digital commerce on their own terms. The show maps both — the markets, the models and the operators making it happen.
- Vision-led transformation across the UAE and Saudi Arabia
- Fast AI and cloud adoption under frameworks like the PDPL
- ZATCA e-invoicing, VAT and cross-border compliance
- Quick commerce and 15-minute delivery expectations
- Mobile money and WhatsApp-led social commerce
- Leapfrogging straight to AI-first operations
- Township and cross-border logistics solved at scale
- A young, fast-growing consumer base coming online
Concentrated, not just large
Not reach for its own sake — a concentrated, high-intent audience of the people who actually make commerce decisions across the Middle East & Africa.
Core listenership is concentrated in Oman and Saudi Arabia, broadening across Kuwait, Qatar, Bahrain and the UAE. (Relative concentration from the show’s media kit — no country-level figures are published.)
Executive Producer of the show
I’m not the host — Dr. Anurag Byala leads the conversations. As Executive Producer, I’m responsible for everything around the microphone:
- End-to-end production — format, guest pipeline, recording and publishing
- Marketing, distribution and audience growth across every channel
- The partnership and sponsorship programme
- The content calendar and everything that ships around each episode
A leading voice in the region's commerce ecosystem, Dr. Anurag bridges complex technology and commercial reality. He has spent years advising retailers and platforms across the GCC and now Africa, and brings a rigorous, data-driven line of questioning to every conversation — documenting how the Middle East and Africa are becoming global digital-commerce powerhouses.
Every episode, everywhere it matters
A conversation isn’t finished when the recording stops. Each episode is cut, packaged and distributed across the channels where regional decision-makers actually spend their time.